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Be Part of the Story

Director, Sales Strategies and Customer Excellence

応募後で応募 Job ID 10039165 勤務地-都市 ランタオ島, 香港 勤務地-国 Hong Kong Disneyland Resort 掲載日 2023/02/09



The Director, Sales Strategies & Customer Excellence at Hong Kong Disneyland (“HKDL”) is the key executive leader driving and integrating sales strategies.  Working closely with Vice President, Sales, together with other leaders, the incumbent will lead the teams responsible for and be accountable for HKDL’s Distribution Marketing and Channel Strategy, Sales Product Strategy and Development, and Customer Experience – with goals of developing sales and product strategies to support sales development and long term sustainable and profitable growth.

Roles and Responsibilities

Distribution Marketing and Channel Strategy

  • Based on the long range plan (“LRP”), business trends and insights, and data analysis, the incumbent will be responsible for the formulation and validation of a comprehensive set of long-term sales and distribution strategies - which include distribution market and channel strategy, strategic business initiatives, integration of sales and distribution marketing annual operating plan (“AOP”), as well as sales product strategy.

  • Integrate market and channel strategy / sales product planning to commercialization for all markets (Mainland China, Hong Kong and International).  Collaborate closely with different executives and other site/segments leaders to facilitate implementation.

  • Drive revenue within sales team as well as across different lines of business.  Manage program pending and return of investment (“ROI”).

  • Build and cultivate internal relationships and connections with other HKDL executives and leaders, drive strategic initiatives and conversion, and resolve high-level issues as they arise.

  • Lead and motivate the team to develop, plan and implement holistic distribution marketing strategies and programs to support sales activities execution, target achievement and digital transformation.

  • Optimize Distribution Marketing structure to support sales geographical and key account management; support sales director and account managers to develop Joint Business Plan (“JBP”) with Key Accounts.

Sales Product Strategy and Development

  • Support sales team to develop holistic sales product strategy and annual product plan to differentiate from different markets and sales channels.

  • Lead and motivate the team to develop comprehensive product annual plan, execute, and measure sales product portfolio across all channels, and provide support to facilitate daily business operations.

Customer Experience

  • Collaborate and connect internal and external stakeholders to support Disney Customer Experience Excellence.  Integrate sales and customer service functions to drive sales, improve operation effectiveness and efficiency, as well as increase customer spending.

  • Simplify the product choices on the website / e-commerce sites, and set Key Performance Index to track customer satisfaction for the Disney Reservation Center (ie. HKDL’s call center).

  • Provide technology support for different teams that facilitate daily business operations, such as base production systems and booking tools for wholesalers.  The incumbent is accountable for the commercial and operational performance of Disney Reservation Center, Sales Services and Event Services.

Preferred Qualifications

  • Bachelor’s degree holder who possesses senior management experience in large-scale business / multi-national companies in both sales and marketing fields.  Exposure from fast-moving consumer goods (“FMCG”) industry is highly preferred.

  • Strong exposure in sales and distribution marketing / commercial strategies / channel marketing strategies AND E-Commerce Sales and / or digital marketing is a must.

  • Strategic and analytical, persuasive and inclusive leader who has a track record of developing and supporting a highly skilled, collaborative and influential team.

  • Demonstrated strong business acumen with details-oriented mindset, good at managing operational details if needed.

  • Skillful and impactful communicator (verbal and written) with ability to deliver presentations to senior executives with poise, confidence and authentic style.  Fluency in both English and Chinese is a must.

  • Open-minded team player with proven ability to prepare the organization to anticipate, predict and react to diverse needs of our consumers.

  • Proactive problem solver with ability to establish relationships, trust and credibility.  Follow through on decisions and advance critical work in a highly collaborative manner.  Exceptional influencing and partnering skills with ability to integrate diverse and at times opposing points of view to desired resolution.

  • Possess unquestioned ethics and integrity.



Hong Kong Disneyland Resort について:

Hong Kong Disneyland Resortは、独自の趣きを持った、忘れられないDisney体験を、年代や国籍を問わずすべてのゲストにお届けします。世界で5番目のDisney Resortは香港に誕生しました。私たちのイマジニアは、香港の街並みや活気あふれる多彩な文化から、Hong Kong Disneyland Resortならではのさまざまなエンターテイメントを創り出すヒントを得ました。

Hong Kong Disneylandは、7つのテーマランドで構成されています。Adventureland、Fantasyland、Grizzly Gulch、Main Street U.S.A.、Mystic Point、Tomorrowland、そしてToy Story Landです。それぞれのテーマランドには、テーマに沿ったアトラクション、エンターテイメントとインタラクティブ体験、レストラン、ショップ、スナックスタンドが軒を連ねます。また、毎日開催されるパレードや夜を彩るイベントも盛りだくさん。リゾートには、テーマや趣の異なる3つの公式ホテルがあります。Hong Kong Disneyland Hotel、Disney Explorers Lodge、そしてDisney’s Hollywood Hotelです。

Hong Kong Disneyland Resortは開園以来、大変多くのゲストをお迎えしてきました。香港政府観光局の年次統計レビューによると、Hong Kong Disneylandは2006年以来、香港の人気観光スポットのトップ5にランクインしています。

The Walt Disney Company について:

The Walt Disney Companyおよびその子会社・関連会社は、世界をけん引する多様性に溢れた、ファミリー向けエンターテインメントとメディアの国際企業です。当社は、Disney Entertainment、ESPN、Disney Parks, Experiences and Productsを主要ビジネスセグメントとしています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。Disneyは今後もご家族の一人一人に一流の物語と体験を提供できるような作品作りを継承していきます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。

このポジションは HK Disneyland Mgnt Ltd という事業部門の一つである Hong Kong Disneyland Resortでのお仕事です。