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The Walt Disney Company: Be Part of the Story

Be Part of the Story

Sales Planner, Digital

応募後で応募 求人コード 765440BR 勤務地-都市 ニューヨーク, ニューヨーク州, アメリカ合衆国; シカゴ, イリノイ州, アメリカ合衆国 勤務地-国 Media Networks 掲載日 Sep. 07, 2020


The Digital Sales Planner is responsible for generating and communicating sales proposals for presentation to advertising agencies and/or clients. This position follows through on all aspects of digital sales and campaign management, including developing media plans, completing necessary paperwork, implementing campaigns, and working with the various internal groups to optimize their campaigns to ensure they deliver and bill in full. Digital Sales Planners must be able to become experts on the pre-, mid- and post-sale processes to communicate effectively with various teams across the ABC OTV and DAS organizations. They must build and maintain relationships resulting in superior customer service on each assigned account.


  • Create strategic digital plans that maximize digital revenue and meet client objectives. Work in partnership with the Revenue & Yield Management team and Sales teams to develop, price, and prepare multi-platform digital packages that incorporate ABC OTV properties, ABC Network, ESPN, Freeform, National Geographic, FX and Disney/Hulu Cross Portfolio.
  • Utilize inventory tools to assess site sell-through and forecast future demand accurately to prepare plans that meet the needs of the client within the constraints of site traffic and product availability. Collaborate with the DAS Inventory team to understand current inventory trends.
  • Be an educational resource for Sales on what can be sold digitally and make appropriate suggestions to meet client KPIs
  • Understand Disney sites and products, social, audience targeting and DAR to put together media plans customized to each client
  • Monitor queue and book digital orders in O1 accurately and efficiently
  • Work closely with and communicate directly with client/agency contacts for general account support and campaign assistance
  • Serve as primary liaison between sales, agency/clients and Ad Operations to ensure campaigns launch on time and deliver in full by actively overseeing delivery and revising or optimizing plans as necessary to exceed client expectations
  • Complete necessary paperwork/forms through internal and external channels
  • Update PowerPoint packages and product one sheets as necessary


  • At least 1 year of experience in strategic planning (with an agency or publisher) or digital ad sales
  • Understanding of the basics of digital advertising with a functional knowledge of digital ad products
  • Ability to multi-task, efficiently manage time and prioritize deliverables
  • Ability to manage client expectations
  • Exceptional attention to detail
  • Experience with and knowledge of the terminology and mechanics of the online advertising industry
  • Strong Excel and PowerPoint proficiency
  • Strong project management and organizational skills
  • Exceptional written and verbal communication abilities for internal and external relationship management
  • Solutions-oriented customer service focus that emphasizes driving sales
  • Self-motivated to work independently while still being an active part of the larger team


  • Experience working with Operative One and/Salesforce/ Google Ad Manager-(DFP)
  • Digital planning, sales, or campaign management experience
  • Proficiency with digital ad servers and other digital media tools, such as Yieldex, Atlas, DCM, Omniture, ComScore
  • Experience using Nielsen’s Digital Ad Ratings
  • Basic knowledge of TV/digital ad measurement


  • Bachelor’s Degree

Media Networks について:

Media Networksは、The Walt Disney Companyの主要部門として、広範囲にわたるテレビネットワーク、ケーブルチャンネル、提携の制作・配給会社のほか、自社で保有するWalt Disney Television and ESPNというふたつのテレビ放送局で構成されています。

The Walt Disney Company について:

The Walt Disney Companyおよびその子会社・関連会社は、メディア・ネットワーク、パーク&リゾート、スタジオ・エンターテイメント、コンシューマ・プロダクツ、インタラクティブ・メディア事業を扱う、多角化したファミリー向けエンターテイメントとメディアのグローバルカンパニーです。1920年代に小さなアニメーション・スタジオとしてスタートしたディズニーは、今日のエンターテイメント業界において世界中の人々に愛される存在となりました。今後もお客様一人ひとりに最上のストーリーと体験を提供できるような作品作りを継承し、40カ国以上で従業員とキャストメンバーが一丸となり、ディズニーエンターテイメント体験を創出していきます。

これは Disney Advertising Sales, LLC, のポジションであり、 Media Networksという事業区分に含まれます。

Disney Advertising Sales, LLC は雇用において均等な機会を提供しています。人種、肌の色、宗教、性別、国籍、性的指向、性自認、障害、又は保護を受けている退役軍人であるという立場に関わらず、応募者を選考します。Disneyは、企業が成長し、革新を生み、最高のストーリーを創出し、急速に変化する世界に対応できるよう、あらゆる人のアイデアや決定を尊重する企業文化を育みます。

応募 後で応募




  • 営業, ニューヨーク, ニューヨーク州, アメリカ合衆国削除
  • 営業, シカゴ, イリノイ州, アメリカ合衆国削除