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Sr Manager, Marketing Ops

応募後で応募 Job ID 10055320 勤務地-都市 ニューヨーク, ニューヨーク州, アメリカ合衆国 勤務地-国 The Walt Disney Studios 掲載日 2023/11/21


Job Summary:

As part of the Marketing Operations team, the Senior Manager for technical enablement is the organizational driver of messaging channel domain expertise; and applies that expertise through platform sustainment, capability improvements, and hands-on operational problem-solving.  The Senior Manager will lead an in-house team of technical domain experts and external consultants with global application.  A successful Senior Manager leads a team through relentless prioritization, as an expert sounding board, applies hands-on coding, writes technical specifications, or presents a business case to leadership. 


  • Lead the organization in domain expertise of email, push, in-app and other messaging channel opportunities through research and opportunity synthesis
  • Build and maintain the messaging design framework/system code repository in Github, with syndication to applicable teams and tools
  • Build and maintain our template scripting library repository
  • Administer messaging platforms; including Salesforce Marketing Cloud, Braze and AWS through user access policy management, financial controls, and partner management
  • Apply front-end messaging and platform compliance rules through training, documentation and auditing
  • Partner with organizational teams to drive front-end/application user improvements through collaboration on PRDs, wireframes, diagrams or other means to lock requirements for build readiness
  • Apply agile practices to your team’s sprint planning and release management
  • Report on team progress through data and qualitative means
  • Maintain a source of truth of current capabilities through robust documentation in our partner wiki and/or other means
  • Manage analytic tracking instrumentation within marketing platforms
  • Mitigate compliance risk via proactive review with legal, and documentation and application of guidance
  • Capability adoption through a multi-pronged approach via active training, recordings, documentation and more
  • Collaborate with cross function stakeholders to  identify and define new capability opportunities and work with other teams to improve capabilities
  • Build and manage backup augmentation and/or capabilities for irregular operations to readily address and mitigate issues during non-primary business hours
  • Agile practitioner via scrum to balance finite resources against the optimal business opportunity.

Basic Qualifications:

  • 10+ years in a technical, data, and/or operational role
  • 3+ years in writing and maintaining production code (e.g. HTML, CSS, JSON)
  • Production experience job monitoring (e.g. SFMC, Datadog) and remediation procedures
  • Expert knowledge of template scripting (e.g. Liquid Logic, Handlebars, Ampscript)
  • Experience with messaging platforms (e.g. AWS Pinpoint/SES, SFMC, Braze, Twilio)
  • Understanding of statistical concepts (e.g., hypothesis testing, regression analysis)
  • Proficient in agile methodologies and working knowledge of Jira/Confluence
  • Attention to detail, with an ability to identify issues and implement remedies
  • Ability to be on-call, when high priority business needs necessitate
  • Strong written and verbal communication skills
  • Proven ability to motivate and develop a technical team
  • Strong partner management, in a highly complex matrix organization
  • You have a high bar for quality, continuous improvement, and the ability to adapt as we mature

Preferred Qualifications:

  • Strong SQL skills and ability to create queries to extract data and build performant datasets
  • Experience with global localization application and practices
  • Familiar with metadata management, data lineage, and principles of data governance
  • Experience in PaaS application development
  • Familiarity with automated deployment, AWS infrastructure, Docker or similar containers
  • Broad experience with AWS (e.g. SES, S3)
  • Experience with data visualization and exploration tools (e.g. Tableau, Looker, QuickSight, PowerBI)
  • You are a problem solver with strong attention to detail and excellent analytical and communication skills

Basic Education:

  • Bachelor’s degree in applied science or related quantitative field; or equivalent practical experience

Preferred Education:

  • Master’s degree in computer science or related quantitative field; or equivalent practical experience

The hiring range for this position in New York is $151,800.00-$189,750.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

The Walt Disney Studios について:

The Walt Disney Studiosは、95年以上にわたりThe Walt Disney Companyの礎となってきました。今日では、映画、物語、音楽、舞台公演などの優れた作品を、世界中のファンに届ける発信地となっています。The Walt Disney Studiosには、Disney、Walt Disney Animation Studios、Pixar Animation Studios、Marvel Studios、Lucasfilm、20th Century Studios、Searchlight Picturesといった著名な映画制作会社があります。また、世界クラスのステージショーのプロデューサーであるDisney Theatrical Productionsの本拠地でもあります。

The Walt Disney Company について:

The Walt Disney Companyおよびその子会社・関連会社は、世界をけん引する多様性に溢れた、ファミリー向けエンターテインメントとメディアの国際企業です。当社は、Disney Entertainment、ESPN、Disney Parks, Experiences and Productsを主要ビジネスセグメントとしています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。Disneyは今後もご家族の一人一人に一流の物語と体験を提供できるような作品作りを継承していきます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。

このポジションは Disney Streaming Services LLC という事業部門の一つである The Walt Disney Studiosでのお仕事です。

Disney Streaming Services LLC は、機会均等雇用主です。人種、肌の色、宗教、性別、年齢、国籍、性的指向、性自認、障害、保護を受けている退役軍人であるという立場、又はその他の連邦、州、若しくは現地の法により禁じられている事由に関わらず、応募者を選考します。Disneyは、企業が成長し、革新を生み、最高のストーリーを創出し、急速に変化する世界に対応できるよう、あらゆる人のアイデアや決定を尊重する企業文化を育みます。





  • マーケティング&デジタルメディア, ニューヨーク, ニューヨーク州, アメリカ合衆国削除