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Digital Analyst

応募後で応募 Job ID 10070200 勤務地-都市 Celebration, フロリダ州, アメリカ合衆国 勤務地-国 Disney Parks, Experiences and Products 掲載日 2023/11/27


Consumer Insight, Measurement & Analytics (CIMA) is a part of Disney Experiences and is a center of excellence leading strategy development and decision making through actionable data analytics, integration, and insights. Within CIMA, the Digital and Travel Operations Analytics (DTOA) team is focused on leveraging best practices in analytics to capture data, analyze, and optimize our digital and contact center channels, in order to drive Guest satisfaction and business outcomes.

In your new role as Digital Analyst, you’ll be a key player in the deployment of new, leading edge digital features for Guests to Walt Disney World. You’ll use your passion for analytics and digital technology to deliver insights that drive decision-making for partners across the organization, including Marketing Strategy, Technology, Product Management, and Pricing. You will frequently collaborate across teams on best practices for digital analytics implementation and consolidation of performance into holistic stories. In order to succeed, you should be comfortable working with multiple partners, possess a proactive approach, and use your ability to create and support a story based on quantitative findings.

As the Digital Analyst, you support the exciting and world class Walt Disney World digital ecosystem, including websites and mobile applications. You generate and implement technical requirements for analytics, develop and maintain regular reports, conduct both planned and ad hoc analyses, and perform holistic deep dives to tell the story of performance and deliver insights to a variety of audiences.

We encourage you to apply, even if you don’t think you meet every single requirement in this posting. In DTOA, we’re looking for great analytical talent, not just those who tick 100% of the boxes.

What you will do:

• Act as digital analytics subject matter expert for a key business segment to ensure accurate data collection to solve challenging business questions

• Collaborate with business, technology, implementation specialists, and analytics partners to determine data needs, establish data collection requirements, and deploy and maintain accurate digital tracking

• Identify areas of opportunity for data improvement and follow-through to see them implemented

• Own and be responsible for project details for use as reference material across the team

• Define and execute quality assurance procedures to ensure accuracy of analytical output on a regular cadence

• Design visually appealing, effective, and impactful reports for numerous audiences including views for executive leadership consumption

• Prepare analytical plans, including milestones, hypotheses, and data sources necessary to complete complex deep dive analysis

• Support a variety of partners across the organization with ad-hoc reporting and in-depth analysis

• Utilize business and analytical expertise to independently perform proactive analysis and communicate opportunities, optimization tactics, or issues

• Solidify the validity of findings using statistical concepts and be able to explain those concepts at a high level

• Independently seek out additional data and information to round out analyses and confirm assumptions

• Tell inclusive stories with data through insightful analysis and creation of data visualization to clearly communicate actionable insights to members across all levels of the Disney organization

What you will need:

• 3+ years of digital analytics experience across web and app

• Experience using either Adobe Analytics or an equivalent digital analytics tool

• Demonstrated ability defining digital analytics tracking requirements

• Demonstrated understanding of dissecting data and collection scenarios for segmentation and targeting use cases

• Independent time management

Required Education:

Bachelor’s degree or equivalent work experience

Preferred Education:

Bachelor’s degree in analytical/quantitative field – e.g. statistics, economics, mathematics, marketing analytics, finance, engineering




Disney Parks, Experiences and Products について:

Disney Parks, Experiences and Products部門は、テーマパークやリゾートをはじめ、クルーズやバケーションなどの体験、トイやアパレル、書籍、ゲームなどのあらゆる商品を通じて、ディズニーのストーリーやキャラクター、フランチャイズに生命を吹き込むビジネスとしてグローバルに展開されています。

The Walt Disney Company について:

The Walt Disney Companyおよびその子会社・関連会社は、世界をけん引する多様性に溢れた、ファミリー向けエンターテインメントとメディアの国際企業です。当社は、Disney Entertainment、ESPN、Disney Parks, Experiences and Productsを主要ビジネスセグメントとしています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。Disneyは今後もご家族の一人一人に一流の物語と体験を提供できるような作品作りを継承していきます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。

このポジションは Disney Destinations, LLC という事業部門の一つである Disney Parks, Experiences and Productsでのお仕事です。

Disney Destinations, LLC は、機会均等雇用主です。人種、肌の色、宗教、性別、年齢、国籍、性的指向、性自認、障害、保護を受けている退役軍人であるという立場、又はその他の連邦、州、若しくは現地の法により禁じられている事由に関わらず、応募者を選考します。Disneyは、企業が成長し、革新を生み、最高のストーリーを創出し、急速に変化する世界に対応できるよう、あらゆる人のアイデアや決定を尊重する企業文化を育みます。





  • テクノロジー, Celebration, フロリダ州, アメリカ合衆国削除