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Marketing Strategy Associate Manager

応募 後で応募 Job ID 10127879 勤務地-都市 ニューヨーク, ニューヨーク州, アメリカ合衆国 勤務地-国 The Walt Disney Studios 掲載日 2025/08/01

仕事内容:

Associate Manager, Marketing Strategy

Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, and National Geographic, along with The Simpsons and much more. In select international markets, it also includes the general entertainment content brand, Star, and in the U.S., eligible bundle subscribers can also access extensive Hulu and ESPN+ content on Disney+, including next day TV, Hulu and ESPN Originals, live sports events and studio programming. The flagship direct-to-consumer streaming service from The Walt Disney Company, Disney+ offers an unmatched collection of exclusive originals, including feature-length films, documentaries, live-action and animated series, and short-form content. With unprecedented access to Disney’s long history of incredible film and television entertainment, Disney+ is also the exclusive streaming home for the newest releases from The Walt Disney Studios. Disney+ is available as a standalone streaming service or as part of bundle offerings in the U.S. that give subscribers access to different combinations of Disney+, Hulu, and ESPN+. For more, visit disneyplus.com, or find the Disney+ app on most mobile and connected TV devices.

Highly organized and deeply collaborative, the Marketing Strategy Associate Manager (Disney+) will help lead the development and management of content marketing campaigns, inclusive of global originals, sports, and live events. This role is pivotal in aligning cross-functional teams, streamlining communication, and elevating the efficiency and impact of global Disney+ marketing initiatives. With a focus on building strong relationships and aligning efforts & priorities, this role will ensure Disney+ titles are supported across all Disney+ brand touchpoints.

Reporting to the Senior Manager, Marketing Strategy (Disney+) - Content Strategy and Marketing, this role will partner closely with content and strategy teams and the broader Disney+ cross-functional teams —serving as a central point of coordination and content expertise.

The ideal candidate is both a strategic thinker and an executional leader—able to see the big picture while expertly managing the details that bring it to life. This person will need to be extremely detail oriented and should thrive in a fast-paced, high-volume environment.  

Key Responsibilities:

  • Support the Senior Manager in working with Studio, ESPN, and Originals teams to help with launch strategies for original series and films, making sure they align with platform goals and brand priorities.

  • Serve as the connective tissue between content and marketing, ensuring messaging, creative assets, and positioning are cohesive.

  • Assist with the planning and execution of key title planning milestones including content share-outs and strategic discussions.

  • Establish and maintain relationships with key stakeholders from different teams across The Walt Disney Company to ensure cohesion across all marketing campaigns.

  • Maintain transparent and consistent communication across Disney+ internal marketing teams to ensure seamless coordination and execution of marketing efforts.  

  • Help produce and present comprehensive campaign presentations and recaps.

Basic Qualifications:

  • Bachelor’s degree or equivalent work experience. Preferably a degree in Business, Marketing, Advertising, Communications, Film, or related field.

  • At least 3 years of experience in entertainment marketing or content strategy.

  • Excellent interpersonal skills to ensure successful interactions, strong working relationships and the ability to interface with varied levels of management, peers, and partners across varying teams.

  • Comfortable supporting multiple projects at once, staying flexible with shifting priorities, and remaining calm in fast-paced or uncertain situations.

  • Excellent decision-making and communication skills with the ability to identify, prioritize, and articulate high impact marketing initiatives.  

  • Strong presentation skills –creating clear narrative within a presentation and development of presentation decks.

  • Passion for innovation and storytelling—especially in new formats and digital experiences. 

  • Basic understanding of how SVOD services work, with some exposure to marketing areas like awareness, engagement, and acquisition.

  • A can-do, positive attitude and a strong desire to be proactive and get things done.


The hiring range for this position in NYC, NY is $98,600 - $132,200 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.


The Walt Disney Studios について:

The Walt Disney Studiosは、95年以上にわたりThe Walt Disney Companyの礎となってきました。今日では、映画、物語、音楽、舞台公演などの優れた作品を、世界中のファンに届ける発信地となっています。The Walt Disney Studiosには、Disney、Walt Disney Animation Studios、Pixar Animation Studios、Marvel Studios、Lucasfilm、20th Century Studios、Searchlight Picturesといった著名な映画制作会社があります。また、世界クラスのステージショーのプロデューサーであるDisney Theatrical Productionsの本拠地でもあります。

The Walt Disney Company について:

The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。

このポジションは Disney Entertainment Operations LLC という事業部門の一つである The Walt Disney Studiosでのお仕事です。

Disney Entertainment Operations LLC は機会均等雇用主です。応募者は、人種、宗教、肌の色、性別、性的指向、ジェンダー、性自認、性表現、国籍、家柄、年齢、配偶者の有無、軍役経験の有無やその地位、健康状態、遺伝情報や障がい、または連邦法や州法、地方法で禁止されているその他の法的根拠に関係なく、雇用の検討対象となります。Disneyは、すべての人々のアイデアと決断が、成長、革新、最高のストーリーの創造に役立ち、絶えず進化する世界において、価値ある存在になれるよう支援するビジネス環境を支持します。

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