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Be Part of the Story

Coordinator, Digital Media Planner

応募 後で応募 Job ID 10116599 勤務地-都市 ブエノスアイレス, アルゼンチン共和国 勤務地-国 The Walt Disney Company (LATAM) 掲載日 2025/03/31

仕事内容:

BUILD SOMETHING BIGGER THAN YOURSELF 

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How will you contribute to our magical experience?

The Coordinator, Digital Media Planner will be responsible for the end-to-end execution of digital campaigns for both branding and performance purposes, to meet the company's defined business objectives.

The Coordinator, Digital Media Planner will be responsible for:

  • Act as the primary point of contact between business partners and the digital campaign traffic team, ensuring the translation of each line of business objectives into achievable digital metrics.
  • Develop digital media plans that take full advantage of the features available on each buying platform, as well as the digital assets available to each business partner. The focus of the role will be on developing conversion campaigns.
  • Monitor campaign execution through the traffic team, suggest improvements or modifications to campaign operators, and monitor the impact of these modifications.
  • Understand the technical aspects of planning, monitoring, optimizing, and reporting paid digital campaigns focused on conversion and awareness objectives.
  • Maintain an analytical perspective and make data-driven decisions that result in clear improvements for campaigns and their business.
  • Provide campaign performance information to different areas of the company in a consistent and comparable manner.
  • Have focus on platform updates and new market opportunities.

What we need from you to be part of this story:

  • 2+ years of experience in digital media planning, platform optimization, and comprehensive reporting for performance-driven and conversion-focused campaigns.
  • Hands-on experience in managing and optimizing campaigns across key social platforms, including Meta (Facebook/Instagram), TikTok, X (formerly Twitter), as well as DV360 campaigns and programmatic buying via DSPs (Demand Side Platforms).
  • Strong understanding of pixel implementation, custom conversions, and event tracking across platforms like Meta, TikTok, Google, and X, ensuring accurate campaign measurement and performance tracking. (Experience with these tools is a plus).
  • Advanced proficiency in English (spoken and written) is a plus, enabling smooth communication in a dynamic, global environment.

 Additional Information:

At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney.



The Walt Disney Company (LATAM) について:

The Walt Disney Company Latin America は、ラテンアメリカを代表する家族向けエンターテイメント企業であり、1940年代にWalt Disneyが数人のアーティストとともにブラジル、アルゼンチン、ペルーを訪れて以来、地域に定着してきました。その旅の成果として、1942年のディズニーの6作目のアニメーション映画“Saludos Amigos”の初上映はリオデジャネイロで行われました。

The Walt Disney Company について:

The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。

このポジションは TWDC Argentina S.A. という事業部門の一つである The Walt Disney Company (LATAM)でのお仕事です。

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