Brand and Content Marketing Manager
応募 後で応募 Job ID 10140596 勤務地－都市 マドリード, スペイン 勤務地－国 The Walt Disney Company (EMEA) 掲載日 2026/02/06仕事内容:
The Walt Disney Company (TWDC) is a global leader in family entertainment, renowned for its storytelling, creativity, innovation, and ability to bring magic to audiences of all ages. For over a century, Disney has shaped the entertainment industry with iconic brands, beloved characters, groundbreaking technology, and unforgettable experiences. Today, TWDC operates at a truly global scale, with teams and operations across film, television, streaming, consumer products, sports, and world‑class experiences.
You’ll join a team grounded in our Disney values — acting with Integrity, welcoming everyone through Inclusion, embracing boundless Creativity, working together through Collaboration and caring deeply for our Community. These values shape how we work and how we support one another every day.
This job is a permanent position based 4 days a week in our office in Madrid.
What you would do :
As our Brand & Content Marketing Manager, you will:
- Lead the creation and execution of marketing campaigns for Disney+ General Entertainment and exclusive content in Spain.
- Craft and implement marketing strategies that align with business priorities and resonate with Spanish audiences.
- Partner closely with Brand, Creative, PR, Content, Performance, and Social Media teams to ensure cohesive and impactful campaigns.
- Conduct audience, content, and creative research to guide strategic decisions and strengthen cultural relevance.
- Manage media agencies in the development and rollout of full‑funnel campaigns, ensuring adherence to brand standards and performance goals.
- Support the launch of global and regional titles, adapting campaigns for the Spanish market and coordinating with regional counterparts.
- Contribute to insights decks, business cases, strategic plans, and post‑campaign analysis.
- Help shape Disney+ Spain’s long‑term brand strategy through research, strategic proposals, and innovative marketing solutions.
- Identify and activate brand‑building opportunities across content marketing, social media, partnerships, and PR/events.
- Collaborate with regional teams to share learnings, leverage best practices, and continuously refine campaign effectiveness.
Profile :
- 10+ years of experience in content marketing within the entertainment industry (SVOD experience strongly preferred).
- A proven ability to deliver high‑impact campaigns on time and within budget.
- Strong analytical skills paired with sound strategic judgment.
- Expertise in budget management and financial oversight for large‑scale campaigns.
- Experience leading complex, cross‑functional marketing initiatives.
- Excellent communication and relationship‑building skills.
- Full professional fluency in Spanish and English.
- Creativity, curiosity, and an open‑minded, solutions‑oriented approach.
- Exceptional attention to detail and the ability to think both strategically and tactically.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.
The Walt Disney Company (EMEA) について:
Disney EMEAは、29カ国にオフィスを構え、59の市場で6,000人以上の従業員を擁し、非常に多様な国々での成長、イノベーション、ブランドアフィニティの推進を目指しています。
The Walt Disney Company について:
The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。
このポジションは TWDC Iberia S.L という事業部門の一つである The Walt Disney Company (EMEA)でのお仕事です。