Associate Marketing Manager, DCP, KR

Job Purpose

Associate Marketing Manager, Disney Consumer Products, will develop and implement marketing strategies and manage promotions / campaigns, with the aim to enhance Disney’s brand value, expand consumer touch point, and drive business growth & sales.

Key Responsibilities

• Collaborate with major retail channels and campaign organizers to develop impactful marketing campaigns
• Manage commercial projects as a project manager: set a clear objective, coordinate with stakeholders, address challenges, and deliver results
• Design creative marketing campaigns to enhance Disney's brand value
• Partner with cross-functional business team (Studio, Disney+, Game, and Integrated Marketing, APAC franchise team) to execute successful joint promotions
• Manage marketing budget planning and execution.

Requirements

Education:

• Bachelor’s degree in business administration, marketing, management or related field  

Experience:

• Minimum 5 years of experience in retail marketing or channel management, preferably with a major offline retailer or direct-to-consumer brand
• Project management experience in a cross-functional organization structure
• Retail marketing campaign experience with major consumer brands; experience in brand collaborations, on/offline events, or BTL promotions is a plus.
• Knowledge of licensing and retail business, with a deep understanding of consumer trends.
• Demonstrated success in building relationships across all levels of an organization

Core Skills:

• Ability to manage multiple projects and drive results, with a strong “partnership” mentality  
• Strong planning and execution skills, able to handle multiple tasks with minimal supervision.
• Excellent communication skills, both written and verbal
• Team player and able to work under high pressure
• Problem solving skills: able to resolve issues independently and communicate solutions effectively
• Creative thinking with a passion for delivering best-in-class marketing campaigns
• Excellent verbal and written English communication skills
• Well-developed computer skills (Excel, Word, PowerPoint, Outlook, etc.)