Digital Marketing Coordinator

The Walt Disney Company Canada has a Toronto-based Marketing group as part of the Studio segment in Disney Canada. This opportunity will involve establishing a heightened marketing and brand presence for the Studios’ roster of content, including Disney+ and theatrical releases, from the Disney family of brands. We are seeking a Digital Marketing Coordinator who can help to support the organic social media and overall digital marketing strategy for Canada. This opportunity will involve working with the Manager, Digital Marketing.

Status: Full Time

Responsibilities:

• Daily posting on all organic brand channels

• Maintain a social media calendar with live update links

• Develop and curate engaging content for social media platforms

• Assist in the creation and editing of written, video and photo content

• Maintain unified brand voice across different social media channels

• Monitor social media channels for industry trends

• Track follower growth month over month

• Collect data and analytics and present findings on key metrics to the team

• Coordinate French Canadian translation process (with Quebec agency)

• Assist in development and management of digital and social media strategies as needed

• Attend events and produce live social media content on occasion/as requested

• Interact with users and respond to social media messages, inquiries and comments

• Support Manager, Digital Marketing

• Other projects and duties as assigned

Qualifications/Skills:

• Passion for social media and proficiency with major social media platforms and social media management tools

• Strong copywriting and copy-editing skills

• Excellent social listening skills

• Ability to understand historical, current and future trends in the digital content and social media space

• Top-notch oral and verbal communication skills

• Impeccable time management skills with the ability to multitask

• Detail-oriented approach with the ability to work under pressure to meet deadlines

• Proficiency with basic video and photo editing tools as well as digital media formats is an asset

Educations and Experience Requirements:

• Minimum 1-2 years Canadian marketing experience, specializing in B2C social media marketing or content development

• Experience using social media management tools (Sprinklr, Facebook Business Manager)

• Experience with Microsoft Office (Excel, Outlook)

• Experience with Adobe Creative Cloud or equivalent digital media editing tools a plus

• A love of film, entertainment & pop culture in general

• Experience within the film, TV or music industries is an asset (volunteer, intern or other)

Education:

• Undergraduate degree, certificate or diploma in Marketing

Our Company proudly provides equal employment opportunity for all employees and applicants. We welcome and encourage applications from persons with disabilities. Accommodations are available upon request for candidates taking part in any aspect of the selection process.