Manager, Content Programming
応募 後で応募 Job ID 10076751 勤務地－都市 グレンデール, カリフォルニア州, アメリカ合衆国 勤務地－国 Disney Direct to Consumer 掲載日 2024/01/19仕事内容:
Disney’s Direct to Consumer (DTC) team oversees the Hulu and Disney+ streaming businesses within Disney Entertainment helping to bring The Walt Disney Company’s best-in-class storytelling to fans and families everywhere. The Disney+ Programming and Content Curation team is responsible for leading content planning, scheduling, on-service merchandising, slate management, and programming insights that contribute to a cohesive strategic content approach for the service.
The Disney+ Content Programming and Subscriber organization is responsible for leading content planning, scheduling, on-service merchandising, and slate management across our iconic brands, including Walt Disney Animation Studios, Walt Disney Pictures, Marvel Studios, Lucasfilm, Pixar, Disney Branded Television, National Geographic, 20th Century Studios, and Searchlight Pictures.
What You Will Do
The Disney+ Content Programming team ensures that the Disney+ and Star+ global frameworks drive audience engagement and content discovery with local relevance. Reporting to the Director, Content Programming, the Manager, Content Programming will prioritize capabilities to enhance subscriber engagement and optimization, including:
- Develop and lead optimized merchandising tool capabilities with the Programming Optimization, Personalization, and Product teams
- Measure subscriber performance and optimize journeys for engagement in partnership with Data, Lifecycle and Product Marketing teams
- Manage the development of Disney+ global content programming, promotion, retention, and engagement strategy
- Operationalize and curate regional, territorial, and global editorial merchandising and promotion strategies
- Build, check, and publish programming within the CMS and other toolsets
- Identify audience programming gaps and audience segment opportunities
- Partner with operational teams to ensure content and asset availability supports merchandising strategies
- Partner with product on testing new features in CMS to improve guest experience
- Partner with Programming Optimization on testing needs, and testing implementation as needed
- Partner with Programming Data & Insights teams to take action on findings
- Leverage service, market, and behavior data, as well as audience research to drive effective programming strategies
Required Qualifications & Skills
- 7+ years of experience in digital media, programming strategy, or operations
- 1+ years of leadership experience managing direct reports
- Capable of successfully managing multiple high-priority projects in varied stages, with precision and thorough attention to detail
- Outstanding organizational skills, meticulous attention to detail, strong prioritization abilities, and effective time management skills
- Expertise in building audience engagement and a deep understanding of TWDC's content library, brands, franchises, and characters.
- Experience with the Google Suite and the Microsoft Office Suite
- Strong understanding of digital media platforms, including hands-on management of web, app, streaming, and connected devices
- Skilled in navigating a complex organizational structure and capable of working independently
- Proven track record of excelling in fast paced work environments
- Exceptionally strong written and verbal communication skills to effectively communicate with senior management, staff, and external research professionals.
- Strategic, creative, and proficient in advanced data analysis and interpretation
Preferred Qualifications
- Streaming experience a plus
- Airtable, Tableau, and Looker proficiency a plus
- International experience a plus
- Multilingual proficiency a plus
Required Education
- Bachelor’s degree required
The hiring range for this position in CA is $102,000.00 to $136,700.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Disney Direct to Consumer について:
Disney’s Direct to Consumerチームは、Disney Entertainment内のHuluとDisney+のストリーミング事業を統括し、The Walt Disney Companyのクラス最高のストーリーテリングを世界中のファンや家族に届けています。
The Walt Disney Company について:
The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。
このポジションは Disney DTC LLC という事業部門の一つである Disney Direct to Consumerでのお仕事です。
Disney DTC LLC は、機会均等雇用主です。人種、肌の色、宗教、性別、年齢、国籍、性的指向、性自認、障害、保護を受けている退役軍人であるという立場、又はその他の連邦、州、若しくは現地の法により禁じられている事由に関わらず、応募者を選考します。Disneyは、企業が成長し、革新を生み、最高のストーリーを創出し、急速に変化する世界に対応できるよう、あらゆる人のアイデアや決定を尊重する企業文化を育みます。