Senior Manager, Publicity

The Senior Manager, Publicity is responsible for all aspects of media relations for streaming channel ABC News Live, ABC Audio and ABC News Digital, including day-to-day publicity efforts and the platforms’ long-term communications strategies and execution. The position reports to the Director, Publicity.

Responsibilities:

• Conceive and execute comprehensive and creative publicity strategy for ABC News platforms, content, talent, executives 
• Conceive and proactively pitch consumer and trade stories and secure placement in print, broadcast, and online media about each brand, content, its anchors, correspondents and executives
• Generate television, print, wire, radio and online coverage of exclusive reports, investigations, and interviews
• Coordinate on social amplification of coverage
• Write press releases and other promotional materials to publicize audience milestones, upcoming programming and newsmaker interviews
• Pitch, lead and staff interview and speaking opportunities for anchors, correspondents and executives
• Develop and maintain a strong working rapport with talent
• Liaise with areas of ABC News to promote the platforms
• Work closely with the show's social media team to create campaigns around large events, series and initiatives
• Develop and maintain relationships with key media contacts
• Support crisis communications
• Keep senior management informed of publicity activities and challenges

Basic Qualifications:

• Minimum seven years’ experience in public relations, corporate communications or related field
• Demonstrated experience managing multiple campaigns at any given time in a fast-paced environment
• Strong work ethic and demonstrated ability to secure earned media
• Talent relations experience
• Crisis communications experience
• Must be willing to work a flexible schedule including weekend days
• Strong writing and presentation skills
• Strong time management and organizational skills
• Strong, collaborative, professional, respectful and kind team player
• Proficiency with Microsoft Office products

Preferred Qualifications:

• Experience working in news, television, media and/or politics

Required Education:

• BA or BS from a four-year accredited college or university.

ABC News is America’s No. 1 news source, providing straightforward, fact-driven journalism across broadcast, streaming, digital and audio. ABC’s award-winning programs include “Good Morning America,” “World News Tonight with David Muir,” “Nightline,” “20/20,” “This Week with George Stephanopoulos,” “GMA3: What You Need to Know,” and “The View”. Other platforms include ABC News Live, the network’s 24/7 streaming channel; ABC News Studios, a premium, narrative nonfiction original production house; ABC News Digital, comprised of a diverse audience of more than 53 million monthly average users; ABC Audio, the premier source for radio news and industry-leading podcasts; FiveThirtyEight, renowned data journalism organization; and NewsOne, the affiliate news service. Based in New York City, ABC News is comprised of three U.S. bureaus and eight international bureaus, with a presence in more than 20 countries around the world. 

The hiring range for this position in New York is $114,500.00 to $157,400.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.