Vice President, Publicity (ABC News)

ABC News is seeking a VP of Publicity for “Good Morning America,” “GMA3: What You Need To Know” “Good Morning America Weekend” and “This Week.”

We are looking for a VP of Publicity that will oversee the media relations and program publicity efforts for the Emmy® Award winning and top-rated morning show “Good Morning America,” “Good Morning America Weekend;” “GMA3: What You Need To Know” which ranks No. 1 in Total Viewers in its time slot, and “This Week ,” ABC News’ pre-eminent Sunday morning program, featuring newsmaker interviews and dynamic roundtable discussions and debates on a wide range of global issues and politics.

This role works closely with senior executives, producers, and on-air talent to ensure consistent messaging and strategic communications and includes management responsibilities. Additionally, the role interacts with external program guests and their representatives. The Vice President reports to the Sr. Vice President, Corporate Communications and Publicity for ABC News.

Responsibilities:

• Direct and execute public relations campaigns and communications strategies for some of ABC News’ key programs and on-air talent.
• Serve as a primary point of contact with media and network spokesperson for “GMA,” “GMA3,” and “This Week.”
• Develop and facilitate publicity opportunities for on-air talent/hosts at each program.
• Closely partner with ABC News Marketing to promote the overall show brands and programs.
• Develop strategies to implement, manage and broaden social media impact via PR channels.
• Manage and mentor a dedicated team to support the development and execution of the communications strategy for each program.
• Promote a culture of high performance that values learning, collaboration and a commitment to quality.
• Establish and monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities, and conduct annual performance appraisals for team.
• Work with other members of the ABC News team on overarching priorities and PR efforts.

Required Qualifications & Skills:

• Minimum 10 years of experience in public relations, public affairs, advertising or related field
• Experience in news, politics, corporate communications, or entertainment/media industry
• Experience managing a team
• Crisis management experience
• Strong writing and presentation skills
• Knowledge of television ratings
• Strong news judgment
• Strong time management and organizational skills

Preferred Qualifications:

• Talent relations experience
• Editorial experience
• Proficiency with Microsoft Office suite

Education:

• Bachelor’s degree from an accredited college, or equivalent work experience in corporate communications, PR, media relations

Additional Information:

• Occasional overnight travel may be required, including to ABC News’ Washington D.C. Bureau where “This Week” is based. Availability for after-hours and weekends as breaking news events dictate.

ABC News is America’s No. 1 news source, providing straightforward, fact-driven journalism across broadcast, streaming, digital and audio. ABC’s award-winning programs include “Good Morning America,” “World News Tonight with David Muir,” “Nightline,” “20/20,” “This Week with George Stephanopoulos,” “GMA3: What You Need to Know,” and “The View”. Other platforms include ABC News Live, the network’s 24/7 streaming channel; ABC News Studios, a premium, narrative nonfiction original production house; ABC News Digital, comprised of a diverse audience of more than 53 million monthly average users; ABC Audio, the premier source for radio news and industry-leading podcasts; FiveThirtyEight, renowned data journalism organization; and NewsOne, the affiliate news service. Based in New York City, ABC News is comprised of three U.S. bureaus and eight international bureaus, with a presence in more than 20 countries around the world. 

The hiring range for this position in New York is $184,400 to $253,400 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.